Shout! LANCE is a metal jig designed for vertical retrieve with an emphasis on sharp lifts and pronounced pauses, imitating the behavior of wounded or weakened baitfish.

Note:A feature of the lure is its ability to 'hover' in the water column, which allows the jig to be kept in the strike zone of a passive predator longer. In the Black Sea, this can be effective for bluefish, horse mackerel, and sea bass.